Arizona Athletics Launches New Memorabilia Campaign Bringing Wildcat History Home to Fans
10/14/2026 | General
TUCSON, Ariz. — University of Arizona Athletics has created a new online destination, CollectUofA.com, where Wildcat fans can buy authenticated memorabilia and game-used artifacts pulled directly from Casino Del Sol Stadium, McKale Center at ALKEME Arena and other athletics facilities.
Including auction and items for immediate purchase, the new collection offers fans the ability to own physical pieces of the "Bear Down" rallying cry uniting Wildcat fans across multiple sports that fans will instantly recognize.
The campaign opened to Arizona season ticket holders earlier this week before opening to the general public Thursday.
Tony Daniel, University of Arizona Athletics' chief revenue officer, is spearheading the campaign.
"We are excited to partner with CollectU to launch this new online destination for exclusive Arizona memorabilia," Daniels said. "Wildcat fans appreciate the history and tradition of our programs and facilities. This partnership gives them the opportunity to own items that are uniquely and authentically Arizona."
The new premium Arizona Wildcats memorabilia collection of "buy now" items includes:
Each item is accompanied by a certificate of authenticity. New drops — including artifacts from McKale Center at ALKEME Arena - will continue on a rolling basis. A portion of proceeds from every sale benefits Arizona Athletics.
Arizona Athletics has entered a long-term partnership with CollectU, a company that turns stadium and arena renovations into premium, authenticated collectibles.
"It's a thrill and an honor to be able to serve and support Arizona Wildcats Athletics. I've always marveled at the passion of this fan base and we know every sign and every original stadium artifact tells a story," said Jay Sharman, CollectU founder. "Our goal is to put those stories directly into the hands of the Wildcats fans who lived them — with authenticity and premium craftsmanship at the center of everything we offer."
About Arizona Athletics
The University of Arizona's Department of Athletics, a member of the National Collegiate Athletic Association (NCAA) and the Big 12 Conference, supports more than 500 student-athletes across 22 sports. The Wildcats have captured 24 team national championships and 199 individual national championships in their storied history. Arizona Athletics is dedicated to developing and graduating leaders in its mission to win championships and galvanize the community. For more information visit arizonawildcats.com.
About CollectU
CollectU turns stadium and arena renovations and game-used assets into once-in-a-lifetime collectibles. In addition to reclaimed seats and signage, CollectU also creates premium collectibles made from stadium and arena raw materials ranging from shadow boxes to banner bags and rings. CollectU helps universities transform nostalgia into new revenue while keeping tons of materials out of landfills. The campaigns preserve history, excite fans and support sustainability, all while raising funds to support the mission of athletics. CollectU is a fast-growing team of sports fans, innovators and marketers who love bringing stories to life and transforming legacy into lasting memories.
Including auction and items for immediate purchase, the new collection offers fans the ability to own physical pieces of the "Bear Down" rallying cry uniting Wildcat fans across multiple sports that fans will instantly recognize.
The campaign opened to Arizona season ticket holders earlier this week before opening to the general public Thursday.
Tony Daniel, University of Arizona Athletics' chief revenue officer, is spearheading the campaign.
"We are excited to partner with CollectU to launch this new online destination for exclusive Arizona memorabilia," Daniels said. "Wildcat fans appreciate the history and tradition of our programs and facilities. This partnership gives them the opportunity to own items that are uniquely and authentically Arizona."
The new premium Arizona Wildcats memorabilia collection of "buy now" items includes:
- Original Arizona Stadium section, wayfinding and unique signage
- Authentic Arizona Wildcats football artwork from the practice facility and administrative offices.
- Original football documents, like a game-planning football chart offering fans a rare glimpse into game strategy;
Each item is accompanied by a certificate of authenticity. New drops — including artifacts from McKale Center at ALKEME Arena - will continue on a rolling basis. A portion of proceeds from every sale benefits Arizona Athletics.
Arizona Athletics has entered a long-term partnership with CollectU, a company that turns stadium and arena renovations into premium, authenticated collectibles.
"It's a thrill and an honor to be able to serve and support Arizona Wildcats Athletics. I've always marveled at the passion of this fan base and we know every sign and every original stadium artifact tells a story," said Jay Sharman, CollectU founder. "Our goal is to put those stories directly into the hands of the Wildcats fans who lived them — with authenticity and premium craftsmanship at the center of everything we offer."
About Arizona Athletics
The University of Arizona's Department of Athletics, a member of the National Collegiate Athletic Association (NCAA) and the Big 12 Conference, supports more than 500 student-athletes across 22 sports. The Wildcats have captured 24 team national championships and 199 individual national championships in their storied history. Arizona Athletics is dedicated to developing and graduating leaders in its mission to win championships and galvanize the community. For more information visit arizonawildcats.com.
About CollectU
CollectU turns stadium and arena renovations and game-used assets into once-in-a-lifetime collectibles. In addition to reclaimed seats and signage, CollectU also creates premium collectibles made from stadium and arena raw materials ranging from shadow boxes to banner bags and rings. CollectU helps universities transform nostalgia into new revenue while keeping tons of materials out of landfills. The campaigns preserve history, excite fans and support sustainability, all while raising funds to support the mission of athletics. CollectU is a fast-growing team of sports fans, innovators and marketers who love bringing stories to life and transforming legacy into lasting memories.
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